Digital systems for service businesses
Your website should do more than sit there.
I turn weak forms, scattered inquiries, and manual follow-up into clear systems that capture opportunities and move them forward.
Responsive intake, server-side validation, persistent lead storage, lifecycle tracking, and follow-up infrastructure.
01 / PROOF OF CAPABILITY
Not a concept deck.
A system that works.
PL Permitting began as a polished front end with a form that did not deliver or retain customer information. It was rebuilt into an operating lead workflow.
A form that looked finished.
Visitors could enter information and see a success message, but no real lead record was created behind the page.
One connected lead flow.
- Responsive customer intake
- Server-side validation and abuse protection
- Persistent SQLite lead records
- New → contacted → follow-up → won / lost
- Notification and follow-up infrastructure
The ability to take a business process that stops at the webpage and turn it into a maintainable system people can actually operate.
02 / SYSTEMS I BUILD
Find the friction.
Build the fix.
The technology follows the business problem. Every engagement starts with one observable point where leads, time, or clarity are being lost.
Lead capture & intake
Quote requests, service-specific forms, document or photo collection, and clear customer handoffs.
Lead organization
Simple pipelines, structured records, statuses, ownership, and a clear view of what needs action.
Follow-up & notification
Owner alerts, confirmations, reminders, and practical automations that reduce dropped opportunities.
Connected workflows
Booking, portals, dashboards, and internal tools when the underlying business process justifies them.
03 / HOW IT STARTS
Clarity before code.
- 1Inspect the current flow
Identify the specific point where an opportunity is being lost or work is being repeated.
- 2Define the smallest useful fix
Agree on the problem, scope, deliverable, and completion point before substantial work begins.
- 3Build and verify
Deliver a working system with honest testing and a clean handoff—without inventing complexity.
One real problem is enough
Where is your current process leaking opportunities?
Send the broken page, form, or workflow. I'll look at the business problem before proposing a build.
Email matt@getbtssolutions.com